SEM

Search Engine Marketing
Helping Potential Clients Find You

The Internet is like an exceptionally accessible library of information that people can access 24 hours a day, 365 days a year.

How will potential clients find your law firm?

There are two basic ways to find your firm via the internet, through directories or searching via the search engines like Google, Yahoo, ETC...  Findlaw can help with either since we have the largest most used legal portal on the web, and our SEM consultants strive to make sure that the terms which are being searched most frequently are placed within the content of our websites.

Contact FindLaw legal marketing consultant Mark Wunderlich
30-minute free consultation 708.609.6129

How is Findlaw so successful at making the websites we've created show up extremely well within the search engines? It comes down to our expertise in monitoring the sites and making sure each site is indexed properly matching your goal, ideas to the clients that are currently searching for an attorney with your unique set of expertise. This is a basic overview of why our clients are so successful.

• Search engines send out "spiders" that search the Web and scan Web sites. In that way, they index sites so that when your potential clients search for certain terms, the search engine knows where to send them. In the world's vast Internet library of information, search engines are tireless librarians who know every volume available.
• Our SEM consultants track the most-used search terms by legal practice areas and by geography. They will look specifically at the words people in the Phoenix area, for example, use to find the attorney they need.
• Search engines change their indexing protocols frequently. The more sophisticated search engines are, the less they can be confused by unacceptable search engine tactics. Our SEM consultants stay aware of search engine practices so that we can effectively optimize our customers' Web sites.
• FindLaw SEM consultants work closely with writers and designers to integrate search engine optimization into every page of your Internet site.
• With a database of more than 14,000 customer Web sites, our SEM consultants have a wealth of data available to make every legal Web site highly visible on the Internet.

Mark Wunderlich consults with law firms throughout the Chicago IL, Northwest Indiana, and Chicago land suburbs.

Learn more about how his customers have benefited from having a custom-designed, custom-written, optimized Internet Web site by contacting him.